How do you honor athletes the caliber of Michael Jordan in a way that is truly meaningful? That was the challenge the ACC presented to Bluegrass Promotional Marketing when they wanted to celebrate their 50th anniversary by recognizing the Top 50 Atlantic Coast Conference athletes throughout history across all sports.
Bluegrass delivered more.
Bluegrass knew that an event of this magnitude would not be well served by simply adapting and engraving an existing promotional item. So Bluegrass brainstormed, researched and designed a unique item - a commemorative bronze medallion bearing the ACC 50th anniversary logo on the face and engraved with each athlete's name and sport of participation.
What was the client's response? Jeff Elliot, Associate Commissioner for the ACC said, "The medals have received consensus wide-spread acclaim from the recipients for their quality, design and appearance."